Getting leaders to see from the outside in
The rules of the game have changed.
Leaders can no longer think they can be successful without clear knowledge of what stakeholders expect from their business. Leaders need to be as skilled to interpreting and reacting to stakeholder sentiment as reading a spreadsheet.
We train leaders to understand the new rules of the game and how to succeed in it.
Through tailored leadership development programmes focusing on the various facets of reputation management and stakeholder engagement, we create ambassadors that can skilfully judge and navigate an organisation’s journey in this hyper-connected world.
HOW CAN MY LEADERS UNDERSTAND THE VALUE OF REPUTATION?
HOW CAN WE SEE THE OPPORTUNITIES TO DEVELOP AND GROW OUR REPUTATION?
HOW CAN WE TELL OUR STORY TO THE WORLD AROUND US?
HOW CAN OUR BUSINESS LEADERS HELP US ACHIEVE OUR DESIRED REPUTATION?
We give your people the skills to manage your reputation
How We've Helped Others
A major FMCG needed to develop a reputation leadership development programme which it intended to roll-out across the world
A global FMCG company had embarked on an ambitious business and reputation strategy. It wanted to have more impact and add momentum by upskilling its business leaders worldwide to support the delivery of its strategy.
We drew on our in-depth knowledge of developing reputation leadership programmes, taking the required skills, competencies and case studies to make it a powerful learning experience.
Our client is now rolling this programme out in all its markets and has received incredibly positive feedback from participants.
A global technology company trained its leaders to effectively develop stakeholder relationships
A top technology company came to us with the ambition of equipping its country managers with the right political engagement skills to drive its global strategy.
We developed a bespoke curriculum that spoke to a diverse audience with different skill sets. We then rolled out the training programme across their key markets. We finally developed a follow-up programme that was delivered by their corporate affairs function.
A leading financial institution wanted to adopt a culture of campaigning
A leading financial institution came to us looking to create a culture of best-in-class campaigning throughout its group communications.
We facilitated a global communications conference and several workshops to spark a change of direction in communications. We provided best-in-class processes, tactics and strategies that would propel the institution forwards.
From these sessions the participants identified new key agendas to campaign on. Together we developed an ambitious strategy to move the group’s reputation forwards, whilst equipping communicators with the tactical skills to achieve this ambition.
What We Do
REPUTATION TRAINING PROGRAMMES
Are your business leaders able to make the right decisions that will enhance long-term value? Or, like countless others, ignoring stakeholder signals and at risk of triggering off a reputation crisis for your company and category? Business schools and traditional management consultants have not been great servants to industry in this regard. Leaders need more than a strong sales pitch and old-school “block and tackle” media training. Our tailor-made leadership development programmes cover the essentials of reputation management and provide the tools to put reputation at the heart of strategic decision-making. Specialist modules like public policy, sustainability or crisis communications. We cover storytelling, international advocacy and diplomacy. Designed and led by experts, we provide highly engaging and interactive content that will equip your leaders with the skills they need to represent your company.
PARTNERSHIP, THIRD PARTY AND COALITION-BUILDING TECHNIQUES
Is your organisation a trusted by your communities? Sometimes you can’t do everything on your own. Building coalitions with other organisations in your sector or involving third parties to deliver on sustainability programmes can multiply your impact, and significantly improve your reputation. We give business leaders the right skills to know when to engage with other organisations, and how to do it.
Are your business leaders ready for the next big reputational challenge? When stakes are high, even the best-trained CEOs and business leaders need extra preparation. We offer advice, simulations and exercises that give them the confidence and knowledge they need to face into critical situations and stakeholders.
Building capable and motivated communications teams
Could your communications team benefit from advancing their skills? We offer training and development programmes designed to advance their own career development and build greater momentum and success in delivering on your reputation ambition.