Enduring Reputation: How to build a lasting asset through major change

17th June 2015 - London

17th June 2015


RAC Club, Pall Mall

The Inside Out

Delivering bottom line value with reputation management starts from within

Join us for our breakfast event in cooperation with BI Centre for Corporate Communication and the EACD. We have a great line-up of speakers touching on: 

  • "Trends in reputation management – Bolted on versus Built-in" by Peggy Brønn, PhD, BI Professor and director of the Centre for Corporate Communication 
  • "How to engage employees and manage reputation during large-scale transformation: Invest in Communication Competence!" by Kristian Hvilen, Mondelēz Director Corporate & Government Affairs, Nordic
  • "A low marketing approach to customer retention: build internal values and culture for success" by Lars N. Sæthre, Director of Communications Handelsbanken
  • "Value creation through internal reputation management- trends from best practice" by Dennis Larsen, BI lecturer and founding partner ReputationInc Nordics

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